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Become a Trade Customer

Looking to trade with us? Register your interest by completing our quick form.

Need more information or prefer a phone walkthrough? Call us at 0191 4991570, our team will guide you step by step.

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About Xystos Flame & Fragrance Ltd

Here at Xystos we combine industry expertise with dependable service to deliver wholesale gift collections that help independent retailers trade successfully all year round.

Xystos Flame & Fragrance Ltd is a trusted UK wholesale giftware supplier, specialising in home fragrance, bath & body and gift-led homeware for independent retailers across the UK and Ireland.

Since 2005, we have supported gift shops, garden centres and lifestyle retailers in growing sales with retail-ready collections designed to increase margins, drive basket spend and encourage repeat purchases.

From our warehouse and distribution centre in Blaydon, Tyne & Wear, we provide reliable UK wholesale supply, fast fulfilment and commercially proven product ranges that consistently perform in-store.

How We Support Retailers

We are more than a product supplier, we are a long-term wholesale partner to independent retailers. Our focus is on delivering gift-led ranges that perform in real retail environments, supporting consistent sell-through, strong merchandising and repeat customer demand. Our approach is built on:

UK-Based Area Sales Managers Providing Hands-On Support
Our regional sales team works closely with retailers to offer tailored support, product recommendations and ongoing account management to drive sales and growth.

Simple Online Trade Ordering System
Our easy-to-use platform allows retailers to quickly browse, order and reorder products, making stock management fast and efficient.

New and Seasonal Product Collections Year-Round
We regularly introduce new ranges and seasonal updates, ensuring retailers always have fresh, relevant products.

Regular Presence at UK Trade Shows
We attend key industry trade events across the UK, giving retailers the chance to view new collections, meet the team and plan future ranges.

Sales and Merchandising Support
We provide practical guidance on product placement, display ideas and category performance to help maximise in-store visibility and sell-through.

Reliable UK Distribution From Our Blaydon Warehouse
With stock held in our UK warehouse and distribution centre, we ensure consistent availability and dependable nationwide delivery year-round.

A Trusted UK Wholesale Partner

We are more than a product supplier, we are a long-term wholesale partner to independent retailers. Our focus is on delivering gift-led ranges that perform in real retail environments, supporting consistent sell-through, strong merchandising and repeat customer demand. Our approach is built on:
  • Carefully curated, gift-led product selection:
    We hand-pick every product with gifting in mind, focusing on ranges that combine strong visual appeal, commercial viability and proven demand in independent retail environments.
  • Reliable UK stock and fulfilment:
    With stock held in our UK warehouse and distribution centre, we ensure fast, dependable fulfilment and consistent availability for our trade customers throughout the year.
  • Strong focus on retail performance:
    Our product ranges are developed to perform in real stores, helping retailers increase sales through impulse purchasing, effective merchandising and repeat customer buying behaviour.
  • Long-term retailer partnerships:
    We work closely with independent retailers to build lasting relationships, offering ongoing support, seasonal insights and product ranges that evolve with their business needs.
  • Consistent product availability throughout the year:

We maintain stable, year-round stock levels across core ranges, helping retailers plan with confidence and avoid gaps in key gifting categories.

Become a Trade Customer

Looking to trade with us? Register your interest by completing our quick form.

Need more information or prefer a phone walkthrough? Call us at 0191 4991570, our team will guide you step by step.

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